Brooke Baldwin is a California-based fractional CFO for creators and founders.
She runs the financial and operational side of a business so its founder can stay on the creating and visioning. She handles cash, bookkeeping, forecasting, contracts, taxes, vetting new hires and growth opportunities, and the decisions that depend on getting the numbers right.
Brooke spent a decade in corporate finance at Apple and Snapchat before leaving in 2022 to consult, and brings a network built across fashion, media, and technology to clients that have included founders at Over The Moon and alum at Moda Operandi, creators on Instagram, and interior design studios.
Her work has helped clients grow revenue, launch new lines, fix pricing, and understand their numbers well enough to make the next decision without guessing.
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